Social Responsibility, an Approach to the Executive Peruvian Perspective

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Published: Jun 30, 2011
Issue: Vol. 13 No. 20 (2011): (January-June)
Section Articles


Keywords: social responsibility stakeholders sustainable development.

Main Article Content

Authors

Kety Jáuregui Machuca
Universidad ESAN

Abstract

In recent years the issue of social responsibility is becoming more important, which isreflected in the companies have incorporated it into their agenda of interests. In this sense,the article is intended to make a first approach to the level of implementation efforts, aswell as their prospects for the future. We interviewed a total of 144 people representingdifferent economic sectors. We conclude that the majority of executives do not have aclear understanding of the modern concept of RS nor of its benefits, it limits the concept tophilanthropy and actions are oriented to the community and environment.
Author Biography

Kety Jáuregui Machuca, Universidad ESAN

Ph.D. en Management del IESE, Universidad de Navarra; Magíster enAdministración del ITESM, campus Monterrey, México. Ingeniera Industrial de la Universidad Nacional de Ingeniería.
How to Cite
Jáuregui Machuca, K. (2011). Social Responsibility, an Approach to the Executive Peruvian Perspective. Revista Universidad Y Empresa, 13(20), 107–127. Retrieved from https://revistas.urosario.edu.co/index.php/empresa/article/view/1869
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