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Este artigo apresenta uma sinopse dos resultados primordiais de três investigações dirigidas ao uso de meios sociais durante o tufão Haiyan acontecido nas Filipinas. Em primeiro lugar, realizou-se uma análise do conteúdo de Twitter para comunicar-se coletivamente durante o tufão. segundo, indagou-se através de entrevistas em profundidade a maneira na qual vários atores empregaram os meios sociais para se manter a par dos esforços de auxílio do pessoal do governo e para buscar suporte emocional. Terceiro, também através de entrevistas, compilaram-se as experiências dos jornalistas que cobriram o tufão e as limitações que tiveram em quanto ao seu rol profissional, mas ao mesmo tempo a sua condição de vítimas. O artigo conclui com recomendações práticas sobre o uso de meios sociais durante um desastre natural, e recomendações sobre próximos estudos empíricos e teóricos.
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