Environmental Film Festivals and their Management. An Approach from their Directors

The purposes of this article are summarized in revealing insights and meanings attributed to management of environmental film festivals from the voices of the directors of Cinema Planeta, Festiverd and Patagonia Eco Film Fest. Under the qualitative approach within the Interpretive Phenomenological Paradigm, the directors of environmental film festivals were selected from three Latin American countries (Mexico, Argentina and Venezuela), with different spatial locations and origin in the timeline. Through in depth interviews, the aim is to understand the management of an environmental film festival from their voices. The theoretical approximation can be based on eight approaches: event, project, sustainability, culture, integration, system, strategy and uncertainty. Although the authors share a set of elements for the management of a film festival, the meanings reveal the convergence of some of them. A dynamism that concentrates the organizational culture, the management itself, the director and the phenomenon itself. It is understood from an ontological point of view that man is the center of the management of an environmental film festival. A situation that implies that realities do not exist if there is no a set of stakeholders. The scientific knowledge generated arises as a result of the interactions between actors and their context.